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gabrielapracharova@gmail.com +420 608 520 520

Where Hotels Are Losing Money and Energy Today

Hotels are facing pressures that can no longer be ignored:

  • rising costs (energy, water, waste)
  • corporate & ESG demands are increasing
  • certification & reporting pressure is growing
  • guest & platform expectations are rising

Many hotels struggle with:

  • not knowing where to start
  • lack of time and internal capacity
  • difficulty implementing changes within the team
  • investments that fail to deliver the expected results

As a result, sustainability often remains just a concept on paper — instead of actively reducing costs and helping the hotel grow.

How It Works in Practice

  • set clear steps that work in day-to-day operations
  • focus on measures that genuinely reduce costs
  • engage your team to ensure changes are sustainable and long-term
  • help you meet all criteria and successfully achieve certification (e.g. EU Ecolabel)
  • track results that are measurable and defensible

Using sustainability as a tool that improves hotel performance — not just another obligation.

Cooperation

What It Will Bring
to Your Hotel

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Up to 30% reduction in operating costs

energy, water, waste – without unnecessary investments

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A clear plan of what to do – and in what order

no guesswork, just concrete steps

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Smooth and stress-free certification process

with confidence that all requirements will be met

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Simpler and more efficient operations

less chaos, more structure

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A team that truly embraces the changes

not just on paper, but in everyday practice

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Stronger market position and better reviews

greater trust from both guests and corporate clients

Why Work With Me

Ing. Gabriela Prachařová

For more than 18 years, I have managed a hotel in the center of Prague, implementing changes that work in daily operations — not just on paper.

I have gone through all levels of hotel operations — from day-to-day execution to strategic management. For me, sustainability has never been a marketing concept, but a way to improve hotel performance and reduce costs.

I led the implementation of the EU Ecolabel and Environmentally Friendly Service certification as the first hotel in Prague and the Czech Republic.

Based on this achievement, I was selected by the European Commission to share best practices at the European level.

Who I Work With

Hotels and hotel groups (city and business hotels)

Smaller hotels and guesthouses looking to grow

Resorts and leisure properties

Developers and investors in hospitality projects

Helping hotels implement sustainability in a way that makes economic sense and delivers real results.

Would you like to know where your hotel has the greatest potential for improvement?

Let's discuss concrete opportunities for your hotel with no obligation.

15–30 minutes · specific recommendations.

Discuss options with no obligation

Results and Achievements

Concrete, real-world results that back up my work.

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1st Place

in the "Women Who Change the World" competition – Sustainability category

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Feature: Luxury and Sustainability Valued by Guests

Case study of Hotel Moráň: How sustainability in real operations enhances the hotel's prestige and builds trust among both guests and corporate clients.

View case study
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Top 20%

of Best Western hotels in Europe

In my work, I combine hands-on hotel operations experience with activities at the European level. I implement sustainability in a way that works in practice — not just on paper.

Services

How We Can Work Together

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Sustainability that truly works in a hotel.

Sustainability is not a one-time decision. It is a process that must work in everyday operations, make sense to people, and deliver tangible results.

I will help you implement changes so they truly work.